ProofTrail

Records timestamped client sign-offs and scope changes for freelance designers and studios; charges $79/mo per studio. · Design collaboration tools

STOP DEAD SLOW FULL AHEAD
DEAD SLOW · CAUTIOUS
5.6 ShipScore / 10

Productized SaaS frees time; demand is unproven with zero verified revenue among lookalikes.

Condition: Only build if 10+ studios confirm they have lost money to scope disputes and will prepay before you write code.

Part I — The Verdict what the instruments read
01 — The ShipScore breakdown
Control
7
C7: standalone SaaS; no single platform or API landlord is a lifeline.
Entry barriers
4
E4: weekend-cloneable, but the lane is open; ActRun AI is stalled at $0k.
Need
4
N4: no Reddit signals, no complaints, and the only tracked rival has $0k MRR.
Time-freedom
8
T8: automated audit logging runs without operator hours once onboarded.
Scale
5
S5: global but narrow; freelance designers are price-sensitive at $79/mo.
What the five commandments measure
C — ControlDo you own the customer, or does a gatekeeper stand between you and revenue?
E — EntryHow hard is this to copy once it works? A rival's existence isn't the question — the durability of their advantage is.
N — NeedIs demand proven with money rather than vibes?
T — TimeCan income detach from your hours, or did you buy yourself a job?
S — ScaleHow far does it reach without linear cost?

Scored on the evidence below, against CENTS as we've adapted it plus a Buffett-style moat reading of every rival — the same referee for every idea, including the ones we generate ourselves. The verdict follows the arithmetic: we never relabel a score to make it read better, and the weakest commandment is always named. The exact rubric stays in-house so the scale can't be written for.

02 — The pace test — $1M/yr

At $49/mo (assumed category price), you need 1,701 subscribers for a $1M/yr pace.

Nearest tracked rivals on that curve:

ActRun AI
$0k 0%
Part II — The Evidence the receipts, good and bad
03 — Rival scan — corpus tracks 1 similar, 1 stalled under $2k MRR
ActRun AIverified MRR $0k (trustmrr)
04 — Demand evidence
05 — Risks
06 — Kill switches — what kills this with one decision
Part III — The Plan if you insist on proceeding
07 — What this scan can't tell you

Scores judge the market and business model — not your ability to execute. Verified MRR = independently tracked revenue; reviews/upvotes = platform-reported. Judged 2026-10-09.

08 — The wedge & the next step

Dispute-ready evidence packs (signed scope changes exported for invoices and chargebacks) for small design studios, not a generic proofing tool.

Cheapest next step: DM 30 studio owners asking about their last scope dispute and its cost; offer a $49 prepaid pilot.

Not quite it? Spin the model

Business-model variations of this idea, engineered to beat 5.6 — different vertical, audience, model, or wedge. Same harsh scale. Pro feature.

One evidence-backed gap a day, free

Close — but conditional. Every morning the engine files one mined gap, scored on the same harsh scale as this one. Free at 7am AEST, unedited.

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ShipScore is scored on a rubric inspired by the CENTS framework by MJ DeMarco (The Millionaire Fastlane · UNSCRIPTED). Will It Ship is not affiliated with or endorsed by MJ DeMarco.
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