CertPath Games

Automates age-rating, privacy, and platform-policy compliance checklists for indie game studios submitting to major stores; charges studios per submission or subscription. · game developer compliance

STOP DEAD SLOW FULL AHEAD
DEAD SLOW · CAUTIOUS
5.2 ShipScore / 10

Time-leverage strongest; need weakest — zero verified spend in game compliance.

Condition: Ten indie studios prepay for a submission-readiness audit before you build automation.

Part I — The Verdict what the instruments read
01 — The ShipScore breakdown
Control
5
C5 — value tethered to Apple/Google/IARC rule APIs you don't own
Entry barriers
4
E4 — AgeWallet, AppNexus, AppCheck circling; no tracked leader, no moat
Need
4
N4 — no Reddit signal, low X engagement, zero in-space verified MRR
Time-freedom
7
T7 — productized checklists, but policy updates need constant manual curation
Scale
6
S6 — global but narrow: indie studios are few and budget-thin
What the five commandments measure
C — ControlDo you own the customer, or does a gatekeeper stand between you and revenue?
E — EntryHow hard is this to copy once it works? A rival's existence isn't the question — the durability of their advantage is.
N — NeedIs demand proven with money rather than vibes?
T — TimeCan income detach from your hours, or did you buy yourself a job?
S — ScaleHow far does it reach without linear cost?

Scored on the evidence below, against CENTS as we've adapted it plus a Buffett-style moat reading of every rival — the same referee for every idea, including the ones we generate ourselves. The verdict follows the arithmetic: we never relabel a score to make it read better, and the weakest commandment is always named. The exact rubric stays in-house so the scale can't be written for.

02 — The pace test — $1M/yr

At $49/mo (assumed category price), you need 1,701 subscribers for a $1M/yr pace.

Nearest tracked rivals on that curve:

HeyReach
$1.4M 100%
X · active
Flibbo
$100k 100%
X · active
DropPop
$28k 33%
Part II — The Evidence the receipts, good and bad
03 — Rival scan — corpus tracks 3 similar
HeyReachverified MRR $1.4M · CENTS 6.6 · X-chatter: some (x) X · active
Flibboverified MRR $100k · CENTS 5.6 · X-chatter: some (x) X · active
DropPopverified MRR $28k (trustmrr)
04 — Demand evidence
05 — Risks
06 — Kill switches — what kills this with one decision
Part III — The Plan if you insist on proceeding
07 — What this scan can't tell you

Scores judge the market and business model — not your ability to execute. Verified MRR = independently tracked revenue; reviews/upvotes = platform-reported. Judged 2026-09-13.

08 — The wedge & the next step

Kids/COPPA-heavy mobile games where age-rating errors are costliest — sell a pass/fail pre-submission audit, not a checklist.

Cheapest next step: DM 20 indie studios that had a store rejection; offer a paid $99 manual submission audit this week.

Not quite it? Spin the model

Business-model variations of this idea, engineered to beat 5.2 — different vertical, audience, model, or wedge. Same harsh scale. Pro feature.

One evidence-backed gap a day, free

Close — but conditional. Every morning the engine files one mined gap, scored on the same harsh scale as this one. Free at 7am AEST, unedited.

Free forever · one email a day · unsubscribe in one click.

Monitor this idea

Weekly re-scan against the live corpus. If the market moves this ShipScore by a point, or flips the verdict, you hear about it. Free while we're small.

ShipScore is scored on a rubric inspired by the CENTS framework by MJ DeMarco (The Millionaire Fastlane · UNSCRIPTED). Will It Ship is not affiliated with or endorsed by MJ DeMarco.
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