Real-time profit margin analytics dashboard for TikTok Shop and small e-commerce sellers, tracking ads, fees, and returns; priced under $50/mo for seller subscription. · E-commerce Analytics
Automation is strongest; control weakest — TikTok API hostage, direct rival at $0 MRR
Condition: Only reconsider if 20+ sellers prepay for a manual profit-report service first, proving pain exists outside incumbents like TrueProfit/Sellerboard.
| C — Control | Do you own the customer, or does a gatekeeper stand between you and revenue? |
| E — Entry | How hard is this to copy once it works? A rival's existence isn't the question — the durability of their advantage is. |
| N — Need | Is demand proven with money rather than vibes? |
| T — Time | Can income detach from your hours, or did you buy yourself a job? |
| S — Scale | How far does it reach without linear cost? |
Scored on the evidence below, against CENTS as we've adapted it plus a Buffett-style moat reading of every rival — the same referee for every idea, including the ones we generate ourselves. The verdict follows the arithmetic: we never relabel a score to make it read better, and the weakest commandment is always named. The exact rubric stays in-house so the scale can't be written for.
At $35/mo (assumed category price), you need 2,381 subscribers for a $1M/yr pace.
Nearest tracked rivals on that curve:
| Mergoio - TikTok Shop Profit Analysis Tool | verified MRR $0k (trustmrr) | |
| ClimRadar | verified MRR $6k (trustmrr) |
Scores judge the market and business model — not your ability to execute. Verified MRR = independently tracked revenue; reviews/upvotes = platform-reported. Judged 2026-08-03.
Skip the generic dashboard; sell one painful number — true per-SKU margin after TikTok fees, ad spend and returns — as a daily push to sellers already spending on ads.
Cheapest next step: DM 25 active TikTok Shop sellers offering a hand-built weekly profit report for $49; count how many pay before writing code.
Business-model variations of this idea, engineered to beat 4.4 — different vertical, audience, model, or wedge. Same harsh scale. Pro feature.
This one got a skip. Every morning the engine files one mined gap that could be a yes — idea, score, and what holds it back, free at 7am AEST. Unedited, like this verdict.
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Weekly re-scan against the live corpus. If the market moves this ShipScore by a point, or flips the verdict, you hear about it. Free while we're small.